Yoodlize featured in WIRED

Apr 30, 2025

We're thrilled to share that Yoodlize has been featured in WIRED's recent article, "Young People Are Making Up to $36K a Year Renting Their T-Shirts and Speakers." This piece highlights the growing trend of peer-to-peer rentals, showcasing how individuals are turning everyday items into income streams.

Yoodlize: Empowering Communities Through Sharing

Yoodlize stands out by enabling users to rent out a diverse range of items—from tools and electronics to outdoor gear and party supplies. Operating near college campuses in Utah, the platform appeals to Gen Z and millennials seeking sustainable and cost-effective alternatives to ownership. With average rental transactions around $50, top users are earning between $10,000 to $15,000 annually.

Jason Fairbourne, CEO and founder of Yoodlize, emphasizes the platform's mission: "Our biggest demographic are still in college or in high school at this moment. So we're trying to build for the future."

Shifting Towards a Sustainable Future

The WIRED article underscores a broader cultural shift towards responsible consumerism. As Arun Sundararajan, professor at NYU's Stern School of Business, notes, "People who grew up seeing other people's vacations on Instagram are more wired to think of value as coming not from what you own but what you experience."

Yoodlize aligns with this mindset by promoting a circular economy, reducing the need for ownership, and fostering community connections through shared resources.

Join the Movement

We're honored to be recognized by WIRED and remain committed to expanding access to affordable, sustainable options for everyone. Whether you're looking to earn extra income or find unique items for your next event, Yoodlize is here to help.

Explore the full WIRED article here: Young People Are Making Up to $36K a Year Renting Their T-Shirts and Speakers

Thank you for being part of our growing community. Together, we're redefining ownership and building a more sustainable future!

© 2024 Yoodlize Inc.

© 2024 Yoodlize Inc.